For over 15 years, Mobisoft quietly powered the backbone of mobile ordering for some of North America’s most complex wholesale distributors. From convenience stores to tire retailers, the platform enabled thousands of reps and store users to place smarter, faster, error-free orders — without fanfare, and without ever losing sight of what matters: real results for real businesses.
With new investment, expanded features, and growing demand for tools that are faster, more customizable, and easier to support, it was time for the brand to reflect where the platform is headed.
Today, we step into the spotlight as MiO.
Backed by Sky Camp Ventures and built on decades of experience, MiO is the evolution of the trusted Mobisoft platform, rebuilt for the future of intelligent wholesale.
MiO is faster. More customizable. Easier to deploy. And ready to serve an expanding range of industries, from medical supply to automotive, plumbing, and more. Read today's press release here.
Mobisoft wasn’t just another app. It was critical infrastructure that distributors relied on to move inventory, support their reps, and deliver for their customers. The platform evolved hand-in-hand with its users. Our clients shaped the roadmap. Our team delivered. And year after year, that commitment built lasting trust.
Our customers count on MiO to keep business moving. Dependability isn’t just important—it’s the link that must work to gain sales. With only 10 minutes of downtime in four years, our clients trust that no money is being left on the table.
—Jennifer Grenz, CEO, MiO
That same dependability now powers MiO—with an even sharper focus:
MiO isn’t just a rebrand. It’s a reintroduction: a fresh chapter with a clearer name, a broader product suite, and a bold commitment to modern distributors and wholesalers.
Our expanded product lineup includes:
Each tool is ERP-integrated, white-labeled, and built to scale. And every customer selects the plan that best fits their business needs without paying for features they don’t use.
Wholesale and distribution are the backbone of the economy—and MiO is committed to building tools that support the people who keep that engine running.
MiO was built for the realities of wholesale—and we’re doubling down on the industries we know best, including retail, grocery, convenience, food & beverage, and specialty distribution.
As we grow, we’re also building the infrastructure to support additional sectors like medical supply, automotive, electrical, and more — spaces where mobile ordering, real-time inventory, and flexible workflows are just as critical.
We’ve joined the National Association of Wholesaler-Distributors (NAW) and the Convenience Distribution Association (CDA) to stay close to the communities we serve.
We’ve invested in MiO to be the right fit, not the biggest. The value is in the uptime, the flexibility, and the support. Our customers see MiO as their platform, branded to their business and customized to their workflows.
—Jennifer Grenz, CEO, MiO
We’re proud of where we’ve been, and even more excited about what’s ahead.
MiO is just getting started. Stay tuned as we continue to roll out new features, welcome new industries, and help more businesses grow with smarter, more dependable mobile ordering.